I love when brands make it simple and direct! This is FIFA2014’s welcome Bale Video! Again, we can see how brands are using Real Time Marketing tecniques to get the most out of the top news and events buzzing sharply around the globle. The last case is EA Sports giving a push to its worldwide popular videogame FIFA14 which was launched with Gareth Bale wearing Tottenham t-shirt.
The video is simple and very smart and so is the tagline “It just Got Real”