As you know, there are many versions around the 4’ps of marketing (Marketing-mix). By the way, some marketers add “service”, “people”, etc. Nowadays, totally immersed on the social media revolution, some experts are talking about a new paradigm called 4’Cs = Content, Community, Conversation and Conversion.

I like the way how Computer World is selling its audience by using this approach. What do you think?

4 c's del social media marketing