Absolut Inspire: Google Street View and StreetArt


Absolut is one of those brands who are always generating great buzz around its actions. Actually, we have written some articles about its campaigns.

This time, Absolut continues under the Absolut World approach, but innovating in technology and user generated content. The campaign is a fusion of the Google Street View platform combined with an app that allows you to create your own digital street art anywhere in the world, all seen through the augmented reality viewer.

Via: DigitalBuzz